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Response Data is (even) Bigger Data
I'm Ari Ginsberg, and I'm here to share with you a journey that spans three decades, filled with insights, innovations, and above all,...
contactm
Jun 20, 20243 min read


Direct Mail & the COVID-19 Market
Ari Ginsberg CEO Contact Marketing Inc While most US consumers are learning, working and yes, shopping from home, I want to discuss the...
contactm
Jan 5, 20232 min read


Direct Mailers to bring Financial Stability to the COVID19 market
Ari Ginsberg CEO Contact Marketing Inc. Consumer Financial marketers, specifically those with a diverse product-line of Loans, Credits...
contactm
Jan 5, 20232 min read


Response VS. Web Generated E-Mail lists
When contemplating the use of 3rd party databases (direct mail or e-mail lists) for new customer acquisition, many E-Mail Marketers are...
contactm
Jan 5, 20231 min read
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